Photography Licensing Guide
Part 1: Understanding Copyright and Licensing Basics
What is Photography Copyright?
Copyright automatically protects all photographs I create as intellectual property
As the photographer, I retain full ownership rights of all images unless explicitly transferred in writing
Copyright protects the photograph itself, not the subject matter (even if it's your property or person)
Think of it like purchasing software or music: you buy the right to use it, not own it
How Licensing Works
A license is your legal permission to use my photographs in specific ways
Licensing does not transfer ownership or copyright of the images
Each license specifies:
Permitted uses (e.g., website, social media, print materials)
Duration of use
Geographic limitations (if any)
Other specific terms and conditions
Common Misconceptions
"I paid for the shoot, so I own the photos"
Payment covers the service and specific usage rights, not ownership
Similar to paying for software: you buy the right to use it, not the program itself
"It's a photo of my property/product, so I can use it however I want"
Copyright protects the creative work (the photograph), not its subject
Additional uses require additional licensing
"I can share it on social media without permission"
Social media platforms' terms of service don't override copyright law
Written permission is required for any use
Legal Implications
Using photos without proper licensing constitutes copyright infringement
Removing photos after unauthorized use doesn't eliminate liability
Each unauthorized use may result in separate damages
Part 2: How to License My Photos
Step-by-Step Licensing Process
Initial Contact
Reach out with your intended use
Specify where and how you plan to use the photo(s)
Include duration of intended use
Describe your target audience/market
Usage Details
Provide specific information about:
Type of use (commercial, editorial, promotional)
Distribution channels (print, digital, social media)
Geographic scope (local, national, global)
Duration needed
License Agreement
Review the licensing agreement I provide
Agreement will specify:
Permitted uses
Duration of license
Geographic limitations
Fee structure
Any restrictions or special conditions
Payment and Authorization
Complete payment as specified
Receive license agreement
Obtain high-resolution files or access as agreed
Important Notes:
All licenses are specific and limited to stated uses
Additional uses require new or modified licenses
Third-party usage (e.g., vendors, partners) requires separate licensing
Contact me immediately if you need to:
Extend the duration of use
Expand the scope of use
Transfer the license to another party
Modify the image beyond agreed terms
Rights Reserved
Copyright ownership remains with me
Unauthorized use or exceeding license terms constitutes infringement
Each instance of unauthorized use may incur separate penalties
Know your timeframe
Understand your audience size
Consider future needs
CHECKLIST FOR YOU
Copy and paste the following with your answer when you message me via my contact page.